The Orangeblowfish

China Market, Retail

06 Sep 2024

How Retail Brands Can Engage Chinese Gen Z Through Creativity

Many of the tech pioneers who manifested social media are Gen X geniuses. However, Gen Z is the generation that’s…

TOBF

Branding, China Market, Retail

15 Aug 2024

6 Insights About Chinese Gen Z Consumers That Retail Brands Need to Know

Gen Z is the first generation to grow up in China in a digital landscape. Born between 1995 and 2009,…

TOBF

China, China Market, Creative Branding China

10 May 2024

How APAC Entrepreneurs and Creatives Can Shape the Greater Bay Area Cultural Landscape

Connecting cities across Southern China and the Mainland, the Greater Bay Area (GBA) project is set to create a powerful…

TOBF

Graphic Design, illustration, Just for Fun, Marketing

08 Mar 2024

IWD 2024: Celebrating Inspire Inclusion at The Orangeblowfish

This year’s theme for International Women’s Day is Inspire Inclusion. When we encourage each other to be the best that…

TOBF

Graphic Design, Just for Fun, Marketing

02 Feb 2024

2024 – The Year of the Dragon Brings Wins for All!

What Does the Year of the Dragon Represent? In Chinese culture, dragons symbolize good luck, strength and power. Did you…

TOBF

Awards, Brand Experience, Campaigns, China Market

27 Nov 2023

The Orangeblowfish × Arc’teryx wins Gold at Transform Awards Asia 2023

Best Brand Experience: The Orangeblowfish wins Gold at Transform Awards Asia 2023 Transform Awards Asia recognises and rewards best practice…

TOBF

Marketing, venture capital, women entrepreneurs

17 Nov 2023

The Era of Diverse Innovation: Unleashing the Undeniable Power of Women

In our current venture capital landscape, women entrepreneurs still face challenges to overcome, including carrying a gender-related stigma when they…

TOBF

AI design, Marketing, News

10 Nov 2023

In a realm of creative minds, is AI a friend or a foe?

No doubt, AI is a great tool when it comes to helping out with the daily grind. But there's always…

TOBF

Awards, Brand Experience, Campaigns, China Market

17 Oct 2023

TOBF Named Finalist for Best Brand Experience at Transform Asia 2023

Best Brand Experience: The Orangeblowfish is a Finalist at Transform Asia 2023 Transform Asia recognises and rewards best practice in…

TOBF